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Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:

1. What task should be completed to surface engagement history metrics on campaigns after enabling connected campaigns and assigning the correct permissions?

A) Add engagement history activity related lists to lead & contact page layouts.
B) Add emails to campaign start displaying engagement history metrics on campaigns.
C) Add engagement history metrics related lists to campaign page layouts.
D) Add engagement history lightning component to lead & contact page layouts.

2. When mapping fields between Marketing Cloud Account Engagement and Salesforce how can you control the synchronization?

A) Use Marketing Cloud Account Engagement's value
B) Use Salesforce's value
C) All of the above
D) Use the most recently updated record

3. LenoxSoft is launching a new customer newsletter and wants to ensure prospects who receive their product launch announcements are able to express interest in opting in to receive the newsletter as well. Which feature should meet their needs?

A) Salesforce Engage and CRM Visible List
B) Static Public List and Automation Rule
C) Email Preference Center and Static Public List
D) Email Preference Center and Dynamic Public List

4. What are available Data Formats in Marketing Cloud Account Engagement Form Fields

A) Number
B) Password
C) Text
D) Email
E) Date
F) Email with valid mail server
G) Email not from ISPs and free email providers
H) Phone

5. LenoxSoft wants to evenly assign prospects to their Sales team that meets either set of qualification criteri A. Qualified & Semi-Engaged Grade is greater than B+ and score is greater than 50. Mostly Qualified & Engaged Grade is greater than C+ and score is greater than 150. What ways would you recommend in this scenario?

A) Rules -Rule Group - Match any: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match any: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin
B) Rules -Rule Group - Match all: Prospect Grade great less than A+ Prospect Score is greater than 50 -Rule Group - Match All: Prospect Grade Greater than D+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin
C) Rules -Rule Group - Match all: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match All: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin
D) Rules -Rule Group - Match all: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match All: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user: Sales Round Robin

Solutions: